The exclusive Pop Italy Capillary Plumping Mask erases the signs of ageing hair, giving volume, body and a healthy and luminous appearance to your hair.

Thanks to the action of our active ingredients you can erase the signs of ageing and counteract its reappearance, giving new strength and vitality to your hair.

Pop Italy Organic Vegetable Volumising Spray is an innovative product for styling your hair, designed to naturally bring volume and body to even the finest and most brittle hair.

The Organic Volumizing Pop Italy Shampoo for fine and fragile hair, formulated with organic plant surfactants and essential oils, gently cleanses giving volume and shine to even the thinnest hair.

The Organic Volumizing Pop Italy Shampoo for fine and fragile hair, formulated with organic plant surfactants and essential oils, gently cleanses giving volume and shine to even the thinnest hair.